Coffee sits in the background of some of the most important moments in our lives: the first time we told new friends we’d like to get to know them better, a second date, a business meeting, a passion project completed, a time we caught up with long-lost loved ones after years apart. More than anything else, coffee is tied to a sense of place and a sense of community.
Drift is about coffee, the people who drink it, and the cities they inhabit. Our collection of writers and photographers, alongside coffee shop owners, baristas, streetcart vendors, and patrons, capture a glimpse of what it’s like to drink coffee in a city at the time the magazine is printed. Each issue highlights a different city.
It’s about wandering the streets aimlessly, cup of coffee in hand, and learning more about what a place has to offer, whether you’ve been there for 25 minutes or 25 years. Coffee helps us chart the geography of our cities. It’s about seeing those cities with fresh eyes, as visitors or long-time residents, and trying to understand what makes them tick.
Drift. The San Francisco issue. 160 pages.
This issue contains stories about San Francisco, its coffee, and the people who drink it. For our seventh issue, we hear from dozens of locals, shop owners, roasters, patrons, entrepreneurs, writers, and photographers about what it’s like to drink coffee in the Bay. Perpetual fog, chilly mornings, and a diverse population of creative-thinkers—San Francisco is one of the most compelling places to drink coffee right now. This hilly city has one of the United States’ highest concentration of independent coffee shops—an outgrowth of the entrepreneurial spirit in the Bay. It’s what cemented San Francisco’s reputation as one of the coffee capitals of the country. But those pioneering small players have become mammoth, and it’s been over a decade since their heyday. As a new generation of tech-obsessed coffee-drinkers are reshaping the city’s neighborhoods at a rapid clip, this issue of Drift explores what happens now.
Drift, San Francisco guides us from Thailand to Italy, and peers into the the not-so-distant future, as we take a magnifying glass to see what makes San Francisco’s coffee scene tick.
Drift: San Francisco includes:
The origin of the Kalita Wave
Why San Franciscans wait in line
How surf culture has created a swell of shops
A visual guide of the city’s iconic coffees, including the Snowy Plover, Cherry Bomb, Irish Coffee